I build pipeline. It's the only marketing number I've ever cared about. The rest is decoration.

Content, paid, SEO, events, SDR, ops. I run all of it through a squad of AI agents, one per discipline. It works because I did every one of those jobs by hand first.

I hire and manage people too. Agents fast-forward the execution, but strategy and acquisition come from me and the team I build.

Founding demand gen hire four times running: DataHawk (pre-seed, Paris), Octane (Series A, bought by Stripe), Arthur AI (Series B), Vitesse (Series C). Same job every time. Show up, pour the foundation, hire the team, hit the number.

Paris, then New York. If you want to argue about marketing, I'm on LinkedIn or at raphael.menesclou@gmail.com.